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Published (click to see context) on 14/09/2022 by Morgan Bazalgette • 1 minute

One more fact about Turin's public transit - this time a bit more amusing. The agency launched a campaign inviting people to "Bippare", ie. validating tickets, a verb derivating from the "beep" the validator emits when swiping tickets in front of it. However, the PR people really didn't think through the fact that this is just a stroke away from the verb pippare, which is italian for snorting cocaine. Great job, GTT